Substation Materials Supplier and Exporter, a website designed, developed and SEO – MSEWCO

MSEWCO – Maa Survshakti Electrical Work and Supplier Company:

MSEWCO excels in the export and supply of substation materials to diverse industries. With an extensive product portfolio encompassing Angle channels, Clamps, Conductors, earthing materials, Insulators, and poles, they are dedicated to expanding their business presence. In pursuit of enhancing brand visibility and broadening its reach, MSEWCO is actively seeking a comprehensive digital solution.

Industry: Exporters and Suppliers 

Task: Design & deliver an aesthetically pleasing, user-friendly business website to the client.

Technologies & Integration: Elementor website builder – WordPress Plugin

Duration: 15 days

Our Role:  

• Website Development
• Content Creation
• SEO Optimization
• Ongoing Support
• Branding and Design
• Design and Development
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The Challenges:

Overcoming primary challenges, we successfully displayed 14 products on the website.

1. Quality Backlinks – By creating a content strategy that focused on creating high-quality, informative content that would attract links from other websites. We also worked to build relationships with other websites in their industry and to get their content featured on those websites.
2. Intent-Driven keywords – We first conducted keyword research to identify the terms that MSEWCO’s target audience was most likely to use when searching for information about their products. After then we used this information to create a content strategy that focused on using these keywords throughout the website, including in the website’s title, meta descriptions, and throughout the content itself.
3. Increasing Sales – We face the challenge of increasing sales, by developing a new website that was easy to use and informative. The new website made it easier for customers to find the information they needed and to purchase products and services. We developed a marketing plan that helped MSEWCO reach new customers. As a result of these efforts, MSEWCO saw a significant increase in sales.
4. SEO Strategy – Digi Rush increased sales for MSEWCO by developing an SEO strategy that targeted the right keywords and audience, despite the challenges of B2B marketing.

The Process: 

Firstly we understood their business goals and target audience to conduct research for identifying the right keywords and audience for the website. Then designed and developed a website with the right keywords and also developed a marketing plan that helped MSEWCO reach new customers.

After implementing the marketing plan and we tracked the results and made adjustments to the plan to ensure the most out of its marketing investment.

As a result of Digi Rush’s efforts, MSEWCO saw a significant increase in website traffic, leads, and sales. They were also able to improve their brand awareness and reputation.

Results and Achievements:

Launch Date: 1 February 2023

As a result of our efforts, MSEWCO saw a significant increase in website traffic, leads, and sales. They were also able to improve their brand awareness and reputation.

Key Takeaways : 

• A well-designed and optimized website is essential for any business that wants to succeed online.
• A targeted marketing plan can help businesses reach new customers and grow their business.
• Transparency and communication are key to building a successful partnership between a business and a digital marketing agency.
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Digi Rush Solutions played a crucial role in transforming MSEWCO’s digital presence and marketing strategy through our expertise in web design, and development and a team of Social Engine Optimization executives with extensive experience.