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SEO Case Study: How Srishti Admission Point Increased Rankings & Admission Enquiries

Srishti Admission Point is a trusted education consultancy in India that assists students with admissions for B.Ed, M.Ed, BA, MA, BBA, BCA, B.Com, and D.El.Ed, and several distance & regular degree programs.

The client wanted to improve organic visibility, rank for competitive education-related keywords, and increase admission enquiries for upcoming academic sessions.

The Challenges

✔️ Low on-page optimization across major service pages.

✔️ Slow website loading speed due to large images & unoptimized code.

✔️ Thin content on course pages, resulting in weak keyword targeting.

✔️ No proper keyword mapping for high-intent "B.Ed admission", "distance courses", and "no-entrance exam admission" keywords.

✔️ Canonical issues across multiple course URLs are causing indexing confusion.

✔️ Lack of structured internal linking between blogs and service pages.

✔️ Poor metadata setup — several pages missing optimized titles & meta descriptions.

✔️ Client wanted to rank for high-competition education keywords on the first page of Google.

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The Solutions

✔️ Conducted a complete SEO audit to identify on-page, speed, canonical, and indexing issues across the website.

✔️ Performed deep keyword research to target high-intent queries like:

B.Ed Admission 2025

Distance B.Ed valid or not

B.Ed without entrance exam

Distance education courses in India

Teaching courses after graduation

✔️ Updated meta titles, meta descriptions, H1, and H2 tags for every course and service page based on keyword relevance.

✔️ Improved website loading speed by compressing images, removing unused scripts, and minifying CSS/JS files.

✔️ Expanded content for all major course pages by adding:

• Eligibility criteria

• Fee structure

• Duration

• Career scope

• University options

• FAQs

This helped increase keyword density and rank for long-tail keywords.

✔️ Fixed canonical issues and ensured that each course page pointed to a single authoritative URL.

✔️ Built internal linking across blogs, service pages, and course pages for better crawl flow and user navigation.

✔️ Implemented off-page SEO through guest posts, high-authority backlinks, and educational portal submissions — helping rank for competitive keywords.

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Result

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